Top lifestyle Influencers in India - lifestyle Instagram Influencers (2025)

An ideal illustration of women combining beauty and intelligence, Diipa Büller-Khosla is termed as the new-age digital celebrity. She is the first Indian influencers to have gained international notoriety with a noteworthy following. When Diipa was 18 years old she moved to Amsterdam to study international human rights law. Subsequently, she moved to London to pursue her Master’s degree. She interned at the United Nations’ International Criminal Court and IMA Influencer Agency. She has been featured on 7 international magazine covers, and walked at the Cannes and Venice Film Festivals. She was the ambassador for brands like Estée Lauder and Kérastase.

Diipa’s transformed the skincare industry with the launch of indē wild, a cognizant beauty ecosystem compounding Ayurvedic rituals with revolutionary science-backed chemistry into Ayurvedistry. Today, she is one of the best lifestyle influencers in India, settled in Amsterdam. The influencer gained fame for her impressive wardrobe, relatable beauty tips, and widely acclaimed wedding. She made history as the first Indian to partner with MAC Cosmetics for a collection inspired by her wedding appearance. Hailing from Delhi, Büller-Khosla was pursuing international law when she ventured into blogging. Since then, she has consistently shared her distinct perspective on various topics, including style, women's empowerment, and human rights issues. Last year, she collaborated with UNHCR, the UN refugee agency, for a social media campaign. In her words, when at Cannes, "To be honest, I was nervous. Like I'd never seen so many photographers in my life. And I remember at that moment how important it was to remind yourself that you deserve to be here. That you know the world is varying, the media landscape is changing, that digital is going to be such a big force to be reckoned with."

Masoom is a lifestyle influencer in India for almost 10 years now, the former CEO of an e-commerce start-up, and a champion of women's empowerment. She is one of the first creators of the now rapidly growing worldwide influencer industry. She is a front-runner in redefining the creator economy & representing India on global platforms. She got featured in GQ’s Most Influential Young Indians, HSBC's list of leading female entrepreneurs worldwide, and CNN's '20 under 40' list. She is elegant and produces stylish content infused with diverse and enjoyable elements.

Masoom Minawala Mehta is an investor, businesswoman, fashion designer, and one of the top lifestyle influencers in India. Masoom Minawala Mehta worked her way up through the echelons of fashion before being listed in Forbes 30 Under 30 for Asia. She has been a trailblazer in women's empowerment and has continued to inspire many with her ethics and actions. She promotes Indian designers, from recognized names to emerging talents. Her #SupportIndianDesigners initiative is a fundamental part of her brand.

She is the founder of several fashion portals like Miss Style Fiesta which focuses on outfits, inspirations, and trends reports. Talking about his partnerships, many luxury fashion brands like "Jimmy Choo", "Yves Saint Laurent", "Gucci" and "Estee Lauder" have been associated with him.

Masoom Minawala Mehta is the epitome of Lifestyle, luxury, and fashion in India. She embraces culture from different places and makes it our own. The influencer's style, grace, and attitude draw multiple eyes, quickly solidifying her position as one of the best Lifestyle Influencers in India. Masoom Minawala Mehta is the brand ambassador for top luxury brands. She attends fashion shows and is a budding entrepreneur in the making.

Among the many honors she has received are the Lokmat award for "Most Stylish Blogger 2019," the Best Content Creator for Social Samosas title, the HSBC Women Entrepreneur of the Year award, and India's Best Luxury Blogger.

born on August 4, 1993, in Mumbai in a Sindhi Hindu family. She done her Higher Secondary Certificate from Mithibai College, Mumbai, and pursued a degree in fashion from the London College of Fashion. Moreover, she has dabbled in interior design and photography in New Zealand. She fashionably delivered beauty tips and tricks. She worked as a preschool teacher. Her desire for fashion led her to enter the industry in 2013, where she began blogging and created her YouTube channel, The Snob Journal, which focuses on beauty, fashion, and travel. She also launched her digital fashion store, The Snob Shop, on Facebook.

Among the top lifestyle influencers on Instagram is Aashna Shroff. Also, she is a digital designer, entrepreneur, and lifestyle Instagrammer. She has been a revolutionary in the industry, affecting lives and the environment around her with her unique fashion sense, artistic choices, personality, and attitude. The Cosmopolitan luxury fashion influencer of the Year 2023 has frequently appeared at top fashion events across the globe.

Aashna Shroff has a loyal fanbase who follow her to get valuable Lifestyle, beauty, and fashion content. As one of the best lifestyle Influencers in India, Aashna comes with a plethora of knowledge. She recommends mesmerizing outfit and accessories combinations that help her followers express their unique personality and style. She has collaborated with national and multinational brands on promotional campaigns. She has partnered with major beauty brands such as NYKAA, L’Oreal, Maybelline, and Estee Lauder. In 2023, she was named the Cosmopolitan Luxury Fashion Influencer of the Year.

She is a cross-channel influencer in the lifestyle, beauty, and fashion domains. Prada TH, DiorFallIn, PFW 2023, NYC Benefits, MFW 2023, Parosmia, Lisbon' 2022, Shop Outfits, LA, Coachella, Your Art, LFW, Outfits, CAI x Aashna, My Hair, New Home, Recipes, Fam, London, TikTok, Makeup, etc. are among the highlights that Aashna Shroff has posted on her Instagram platform profile. Aashna Shroff uses several social networking sites, including Facebook, Twitter, YouTube, and others. She has collaborated with several brands, including Maybelline, Nykaa, L'Oreal, and Estee Lauder.

Karron S. Dhinggra is one of the best Indian lifestyle Influencers. He is a lawyer, digital creator, and lifestyle influencer on Instagram. His areas of expertise are grooming and menswear. His sense of comedy makes him stand out. Karron S Dhinggra, the creator of the brand "The Formal Edit," is a men's wear expert and grooming specialist who has a massive following on social media. This famous Indian lifestyle influencer has a unique style that fits every budget. Men of all ages follow Karron S. Dhinggra for his practical styling and grooming tips. Karron won the Fashion Influencer of the Year award twice for his continued efforts.

He has received numerous honors. Except for 2021, he received the Fashion Influencer of the Year title each year from 2019 to 2023. One of India's leading lifestyle Instagrammers is Karron S. Dhinggra. On his Instagram handle, he has posted highlights that include Koh Samui, Ibiza, Barcelona, Malaysia, Qatar, Links, Awards, YouTube, Featured, and IIFA 2019. His favorite thing to do is travel, as evidenced by his highlights. Karron S. Dhinggra effectively combines humor with information to provide value-added content on all social media platforms. He is consistent in his uploads, which draws attention from a larger crowd. As one of the best Lifestyle Influencers in India, Karron has been featured on the covers of top fashion magazines. He hosts multiple awards shows and events, and he loves to travel.

Rizwan Bachav's name is also included in the list of best lifestyle influencers in India. He focuses his content on luxury, specifically autos and luxurious trip experiences. His viral reel ideas are usually created by him, which show authenticity and relatability. He works as a professional in investment banking. He describes himself as a digital artist, marathoner, and Instagram lifestyle influencer. He has received numerous honors and prizes. Among them are the Exhibit Luxury Influencer of the Year for 2022 and 2023 Award and the Parcos Influencer of the Year 2022 (Male) Award. Rizwan's content is surrounded by luxurious hotels, sports and cars, and historical landscapes, showcasing a unique lifestyle.

Rizwan Bachav is a digital content creator, marathoner, and influencer associated with top luxury and fashion brands. He has been applauded for his excellent men's grooming and styling tips on Instagram. Rizwan puts great care into selecting his outfits and setting backdrops for his photoshoots and videos, resulting in high-quality content that receives tons of engagement. Moreover, Rizwan actively communicates with his audience, listening to their pain points and offering well-researched solutions from his experience.

In our hunt for the top Lifestyle Influencers in India, we found Rij Eappen, the epitome of men's grooming luxury and fashion niche. Driven by a singular objective of making men look dashing in sustainable, cost-efficient clothing and accessories is Rij Eappen's ultimate motivation. The king of Club Sin has flaunted various styles inspired by traditional and modern fashion.

Rij Eappen has expressed his Lifestyle on the ramps of many luxury fashion shows. He wants to bring the most efficient information to young Indians, which they can utilize for hip and stylish looks. Rij shares his Outfits of the day, behind-the-scenes fashion photoshoots, celebrity talks, magazine covers, and more on his Instagram handle. The Indian lifestyle influencer has an impressive history of working with some of the most recognized brands, including Armani, Tommy Hilfiger, and Ralph Lauren.

Arshia Moorjani is among India's most followed Lifestyle Influencers, with a strong presence on Twitter and YouTube. She loves to discuss skincare and beauty products and help all women attain their desired looks. Furthermore, she has creative and stylish fashion and lifestyle tips and tricks for young mothers. You can find informative makeup tutorials, product reviews, and DIY on her social media handles. Arshia creates celebrity-style makeup and talks about cosmetic surgeries. She also frequently interacts with her audience over Q&A sessions. Arshia Moorjani's monthly list of her favorite products helps her audience get the best picks. She also has valuable content about healthy eating and exercising.

Kamna Bhaskar is a widespread Indian Lifestyle influencer residing in the San Francisco Bay Area, United States of America. She is pursuing a full-time career in health tech. Kamana has amassed an exceptional social media following with her South Indian-inspired DIYs, tutorials, and recipes.

Kamana Bhaskaran has been featured on Vogue India and Good Morning America for her Lifestyle, health, and fashion content. She has solutions for everything - getting clear skin, keeping food fresh and healthy, hosting parties, improving physical and mental health, budget shopping, and more. Kamana Bhaskaran regularly features her family on Instagram, doing activities aligning with specific seasons and occasions.

In need of some home decor DIYs and hacks? Then look no further, as Rohina is here to the rescue. The founder of AA leaving and a dedicated interior enthusiast, enables you to turn your surroundings to your liking through practical DIY projects.

As one of the best lifestyle Influencers in India and the winner of The Economic Times Rising Star award, Raveena has years of experience. She has everything you need to elevate your Lifestyle to your preferences - from setting bedroom ambiance, creating personalized closets, clothes cleaning hacks, flooring tips, and themed home decor to Outfit selections, interior trends, and tips for mental and physical well-being.

Two lifestyle Instagrammers are Mitali and Summiyya. They describe themselves as lifestyle influencers and fashion consultants, the co-founders of the House of MISU, express their deep passion for fashion and art. Their goal is to bridge the gap in the fashion and design scene in India and throughout the world. The duo shares an insightful account of their adventures in Paris, documenting their entire journey – from their opulent hotel accommodation to their indulgent high-tea experience. For those considering a trip to Paris, Summiyya and Mitali provide the ultimate to-do list based on their firsthand experiences.

Jannat Zubair Rahmani does not need any identity today. She started her career as a child actress and is now famous as a top lifestyle Instagrammer. Dancer, actor, and digital developer, Rahmani's content is very engaging. She was listed as one of Forbes India's 30 under 30. The social media star began her career with the television program "Kashi - Ab Na Rahe Tera Kagaz Kora." She has appeared in several music videos, TV series, and motion pictures. Hichki, Luv ka The End, What Will People Say, Kulche Chole, Fear Factor, Tu Ashiqui, and other well-known television series and films are a few examples. She is a dancer, actor, digital creator, and lifestyle influencer with a substantial reach to a massive audience.

An Indian lifestyle influencer is named Prajakta Koli. She describes herself as the greatest digital creator, artist, YouTuber, blogger, and lifestyle influencer on Instagram. She represents India as a youth climate champion for the UNDP. She constantly uploads content to her mostly sane website and writes blogs. Prajakta Koli has posted highlights from her Instagram account, including the following: Mumbai M&G, Seoul, London, Dubrovnik, Zagreb, Geneva, Brussels, Paris, Las Vegas, Los Angeles, Denver, New York, Mismatched S2, Jug Jug jeeyo, Mismatched, Tokyo 2019, United Nations, etc. She is an avid traveller.

Barkha Singh is counted as one of the best Lifestyle Influencers in India. As a model, she has worked in advertisements for Cadbury, Coca-Cola, Clinic Plus, etc. As a lifestyle Instagrammer, she offers specialized content on multiple channels. She has gained outstanding success across various video content formats.

She discusses fashion, nature, travel, and lifestyle. Greece, Acting, Perth, the ICC T20 World Cup, Cairns, Creator Day, Dubai, Tamil Nadu, Coorg, Washington, DC, Egypt, LA, Rajasthan, Istanbul, Uzbekistan, Muscat, Copenhagen, Malmo, Sweden, Melbourne, and other places are among the highlights that Barkha Singh has posted.